Privacy Policy

Last updated: August 31, 2026

Map Effects respects your privacy. This Privacy Policy explains what information may be collected when you visit mapeffects.co, how we use that information, and the choices available to you.

Information You Provide

You may choose to provide personal information when you:

  • Sign up for a free resource or our email list

  • Contact us

  • Submit a review or other content

  • Interact with other forms or services on our website

Depending on the interaction, this information may include your name, email address, and any information you choose to include in a message, form, or review.

Email signups on our website may be processed through Drip, our email marketing provider. We use this information to deliver requested resources and send Map Effects emails, including tutorials, product information, and other content related to fantasy mapmaking and worldbuilding. You may unsubscribe from marketing emails at any time using the unsubscribe link included in our emails.

Website Analytics

We use analytics to understand how people find and use Map Effects and to improve our website, tutorials, products, and other content.

We may use:

Google Analytics to measure website traffic and visitor behavior. Where consent is required, Google Analytics is subject to your analytics or performance cookie preferences.

Umami Analytics for privacy-focused website analytics. Umami is designed to provide aggregate website statistics without using cookies or tracking visitors across websites.

We may also use first-party attribution information, such as UTM parameters, referral sources, landing pages, and a randomly generated visitor identifier, to understand how visitors discover Map Effects and which content or campaigns lead to purchases. Where required, this information is stored only after you consent to performance or analytics tracking.

Advertising and Conversion Measurement

We may use advertising and conversion-measurement services, including Pinterest and Meta (Facebook and Instagram).

These services may help us:

  • Measure whether advertising leads to website visits, signups, or purchases

  • Understand the effectiveness of advertising campaigns

  • Reach audiences who may be interested in Map Effects

  • Measure interactions with our website after someone encounters an advertisement

Where required by applicable law, advertising and marketing technologies are activated only after you consent to marketing cookies or similar technologies.

You can decline marketing cookies or change your preferences using the cookie controls available on our website.

Reviews

We use Judge.me to display and collect customer reviews. If you interact with a Judge.me review form or submit a review, Judge.me may process information associated with that interaction, such as your name, email address, review content, technical information, and other information you choose to provide.

Cookies and Similar Technologies

Map Effects and the services we use may use cookies, browser storage, and similar technologies for essential website functions, analytics, attribution, and advertising.

Where required, you can choose whether to allow non-essential technologies through our cookie banner.

You may:

  • Accept cookies

  • Decline non-essential cookies

  • Choose which categories of cookies to allow

  • Change your preferences later using the cookie preferences controls on our website

Some cookies or technologies are necessary for the website to function and cannot be disabled through these controls.

Purchases and Our Online Store

Some product links and purchasing experiences on mapeffects.co are provided through or connect to our Shopify-powered store at mapeffects.shop.

When you make a purchase, information necessary to process and fulfill your order may be collected and processed by Shopify and other service providers involved in the transaction.

Our Shopify store maintains its own privacy information describing how personal information associated with purchases and store interactions is handled.

How We Use Information

We may use information collected through Map Effects to:

  • Operate and improve our website

  • Deliver resources you request

  • Communicate with you

  • Send emails you have subscribed to receive

  • Provide and improve our products and tutorials

  • Understand website traffic and marketing performance

  • Measure advertising effectiveness

  • Display and manage customer reviews

  • Prevent fraud, abuse, or security problems

  • Comply with applicable legal obligations

We do not sell your personal information for money.

Some privacy laws define certain advertising or data-sharing activities more broadly as a "sale," "sharing," or use for targeted advertising. Where those laws apply, we provide the choices required by applicable law.

Service Providers

We use third-party companies to operate portions of Map Effects. Depending on how you interact with the website, these may include services such as:

Squarespace for website hosting and functionality
Shopify for ecommerce
Drip for email marketing
Google Analytics for website analytics
Umami for privacy-focused analytics
Pinterest for advertising and conversion measurement
Meta for advertising and conversion measurement
Judge.me for customer reviews

These providers may process information according to their own privacy policies and the services they provide to us.

Data Retention

We retain personal information for as long as reasonably necessary for the purposes described in this policy, including providing services, maintaining business records, fulfilling legal obligations, resolving disputes, and enforcing agreements.

Retention periods may vary depending on the type of information and the service involved.

Your Privacy Rights

Depending on where you live, you may have rights regarding your personal information, including the right to request access, correction, deletion, or a copy of certain information, or to object to or restrict certain processing.

You may also withdraw consent where processing is based on consent.

To make a privacy request, contact us at josh@mapeffects.co.

We may need to verify your identity before completing certain requests.

Children's Privacy

Map Effects is not intended to collect personal information from children under the age at which parental consent is required under applicable law. If you believe a child has provided personal information to us without appropriate consent, please contact us.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes to our website, services, business practices, or legal requirements.

When we make changes, we will update the "Last updated" date at the top of this page.

Contact

If you have questions about this Privacy Policy or would like to make a privacy request, contact:

Map Effects
Email: josh@mapeffects.co